From Zomato to Oyo, massive surge in orders, bookings on New Year’s Eve

Orders on New Year’s Eve, huge jump in bookings, Zomato to Oyo received huge orders.

जोमैटो से लेकर ओयो तक, नए साल की पूर्व संध्या पर ऑर्डर, बुकिंग में भारी उछाल

“We took almost the same number of orders on New Year’s Eve as 2015, 16, 17, 18, 19, 20 combined,” Zomato founder and CEO Deepinder Goyal posted on Twitter. Excited about the future!”

Food delivery platforms like Zomato and Swiggy and quick commerce platforms like Blinkit and Zepto as well as hospitality major Oyo saw the highest number of orders and bookings so far this year on New Year’s Eve compared to last year. Quick grocery and food delivery platforms received huge orders. Revelers preferred to stay at home to celebrate the New Year.

“We took almost the same number of orders on New Year’s Eve as 2015, 16, 17, 18, 19, 20 combined,” Zomato founder and CEO Deepinder Goyal posted on Twitter. Excited about the future!”

Blinkit CEO Albinder Dhindsa said that they crossed the total number of orders in 2023 on the evening of December 31. “We have already achieved the highest number of orders in a day, OPM (orders per minute), soft drinks and tonic waters sold in a day, chips sold in a day, tips given to riders in a day,” Dhindsa wrote. Have arrived.”

He added, “And it’s not going down!” All systems and stores are working fine so far.

Goyal posted that more than 3.2 lakh delivery partners of Zomato and Blinkit served the country on New Year’s Eve. A user from Lucknow placed an order worth Rs 33,683 on Blinkit, while a person from Kolkata placed an order worth Rs 48,950 on Swiggy Instamart.

“India is celebrating 2024 like never before,” Swiggy CEO Rohit Kapoor posted on Twitter. Kapoor posted a picture of his team at work, “Eve 2024 breaks all records at Swiggy Food and Instamart! Couldn’t be happier with the team at midnight.

“In preparation for the day, we were working with restaurant partners to increase serviceability, stock up on Swiggy Instamart pods and ensure that our delivery fleet remains at full strength,” a Swiggy spokesperson said. “We have also seen a significant increase in the number of year-end party bookings at Dineout,” the spokesperson said. “Dineout is also being used for reservations this year.”

Last year, Zepto, India’s first unicorn, said it has seen a definite increase in its orders. Adit Palicha, Co-Founder and CEO, Zepto, said, “We are privileged to serve 2.1 million more customers on our platform compared to the same period last year. 1.88 million monthly transacting users (MTU) in December 2022 versus 4.04 million MTU in December 2023.”

Oyo Founder and CEO Ritesh Agarwal said both domestic and international bookings increased on New Year’s Eve. “Last minute plans are boosting global tourism,” he posted on X. Between December 30 and 31 this year, we received more than 230 thousand last minute bookings on the global label.”

Agarwal said Oyo received more than 620,000 bookings for New Year’s Eve in 2023. He said, “Due to increase in last minute bookings, we are up 37 percent from last year. Ayodhya saw a 70 percent increase in the number of Oyo app users compared to Goa (50 percent) and Nainital (60 percent).

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